Vol. 21 No. 2 (2024): JIEB
Jurnal Ilmiah Ekonomi dan Bisnis Vol. 21 No. 2 presents a diverse range of studies in economics, accounting, finance, marketing, and business management. This issue explores the efficiency of petty cash disbursement procedures at PT BPR Hasamitra Makassar, the implementation of SAK EMKM among micro, small, and medium enterprises in Pontianak, and the impact of content marketing, e-service quality, and brand awareness on consumer purchasing decisions in e-commerce. It also examines the role of internal control systems, human resource capabilities, and performance in mitigating operational risks, as well as the utilization of disaster management funds by the Regional Disaster Management Agency of Melawi Regency. Furthermore, the issue discusses online marketing strategies for increasing sales, the influence of entrepreneurship education on students’ entrepreneurial intentions, and the effects of motivation, relationship marketing, and service quality on Muslim Generation Z consumers’ purchasing decisions. Other contributions investigate the effectiveness of cashier applications in improving customer service at MSMEs, the impact of qualification mismatch on workers’ wages in Indonesia, and the effects of international cocoa market dynamics on domestic production and prices. The issue also addresses marketing strategies for wireless internet services, web-based customer relationship management, VAT compliance, fraud detection in online transportation services, and the relationship between accreditation, quality culture, and higher education performance. Together, these studies provide valuable insights into contemporary economic and business challenges, offering practical perspectives for researchers, practitioners, and policymakers.